Amazon has kicked off its $10 billion Project Kuiper with the launch of 27 production satellites, the first step toward a 3,236‑satellite constellation that will beam low‑latency broadband to underserved regions worldwide. Beyond closing the digital divide, Kuiper could unlock entirely new ad inventory, data signals and customer segments for the Amazon flywheel.

Amazon reported robust Q1 2025 earnings, with revenue reaching $155.7 billion and net income at $17.1 billion. However, looming tariff increases and potential impacts on advertising costs present challenges for sellers. This article delves into the key takeaways and strategic considerations for Amazon sellers navigating this evolving landscape.

Amazon may have denied plans to show tariffs on listings, but sellers shouldn’t get comfortable — with rising trade enforcement, de minimis reform, and new China-specific duties, your margins could be under threat. Here's what every Amazon seller needs to know now.

Amazon's ambitious $4 billion initiative aims to dramatically reshape its rural delivery capabilities by 2026. Explore the strategic impact this could have on seller performance, market reach, and customer engagement.

Amazon's ambitious $4 billion initiative aims to dramatically reshape its rural delivery capabilities by 2026. Explore the strategic impact this could have on seller performance, market reach, and customer engagement.

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