Training Course
Master Astra's platform to unlock it’s full potential
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Module 1: Getting Ready for Launch
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Video 1: Why Astra is Better
In this video, Shaan Jain, Co-Founder of Astra, dives into what makes Astra the go-to solution for Amazon PPC success. Get ready to discover the features and benefits that set Astra apart!
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Video 2: Let's Get Activated (Link your Amazon Accounts)
Link your Amazon Account to your Astra Dashboard. Once complete, Astra will begin the data collection process, and you can start using the platform.
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Video 3: Additional Accounts and Users
For Pro Plan Users, learn how to add unlimited amazon accounts, as well as unlimited users.
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Module 2: Learning the Controls
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Video 4: The Dashboard Tab
In this video, you’ll learn about the Dashboard: The dashboard tab provides a clear and macro view of your key advertising and sales metrics for all your marketplaces and accounts.
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Video 5: Intro to Strategies + How Astra’s AI works
In the video, you’ll get a quick view at what Astra’s Strategy Tab looks like. You’ll learn how Astra’s AI creates campaigns in the back end.
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Video 6: Products Tab - Unlock Analytics
In this video we’ll explore the Products Tab. Here, you’ll unlock the data you need for actionable decision making
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Video 7: The Insights Tab & Dayparting
Uncover powerful insights and optimize your campaigns with the Insights tab. Analyze performance, pinpoint top-performing targets, and master day-parting to maximize efficiency and ROI.
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Video 8: The Tools Tab
The Tools Tab is loaded with helpful tools to improve your workflow, efficiency, reporting, and data analysis.
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Module 3: Ad Launch & Beyond (Creating & Optimizing Ad Strategies)
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Video 9: Creating Main Strategies
Learn how to choose the perfect algorithm to power Astra’s AI and launch your winning Sponsored Products ad Strategy
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Video 10: Specialized Strategies and Tactics
Learn how to create Focus Strategies, Brand Defense strategies, and Tactics for specialized business goals.
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Video 11: Sponsored Brand and Sponsored Display Strategies
Explore the remaining ad types, and create strategies for Sponsored Brands and Sponsored Display. You’ll also cover a Bonus Promo Days feature we’ve added to facilitate easy adjustments for high-traffic shopping holidays.
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